Green Marketing
Installing a solar power system is just the first step in your commitment to sustainability. In an effort to help you achieve all of the long-term benefits of choosing solar power, we also assist with numerous green marketing activities over the lifetime of the project, including:
| Marketing Activity |
Description |
| Public Relations |
- Press releases for project milestones
- Targeted media outreach within your industry around key announcements
|
| Marketing Collateral |
- Brochure development for target audiences (tenants, community members, prospects, and building lobbies)
- Educational handouts for schools and municipalities
- Case study creation at project’s completion
|
| Visual Graphics |
- Photo renderings or drawings for use in pre-construction press activities and internal communications
- Final project photos for lobby displays, before-and-after comparisons, external marketing activities
|
| Event Planning |
- Dedication and commissioning ceremonies
- Placement in solar and sustainability-related speaking events
|
| Onsite Signage |
- Signage creation throughout project development: rooftops, fences, building placards and banners, plaques
|
| Web Site Displays |
- Implementation of a customizable and brandable web site widget, showcasing the system’s operation
- Drill-down options for the public-facing widget, providing system overview and environmental savings statistics
|
Recurrent Energy’s public relations efforts have resulted in high-exposure press coverage. Check out one customer’s placement in: